Wills Business

Turning Vision Into Action.
& Action Into Results.

From strategic consulting to capital raising — Wills Business delivers end-to-end business solutions that fuel growth across Egypt and the MENA region.

Wills Business is a trusted business consultancy helping organizations scale, innovate, and secure funding.
Whether you’re launching a startup or scaling an enterprise, we tailor our services to your goals.

Our Core Services

Business Strategy & Planning

Strategize. Structure. Succeed.

We build business models, strategic plans, and growth roadmaps that turn ideas into scalable ventures.

Marketing & Sales Growth

Attract. Convert. Grow.

 

We design marketing strategies and sales funnels that generate leads, increase conversions, and drive revenue.

Operational Optimization

Work smarter, not harder.

 

We analyze workflows, cut waste, and redesign internal systems to boost efficiency and performance.

Fundraising & Investor Readiness

Get funded with confidence.

 

We prepare investor decks, financial models, and connect you with the right investors to fuel your growth.

Export & Market Expansion

Go global. Grow local.

 

We guide your expansion into new markets with strategic insights, export planning, and global connections.

Digital Transformation

Digitize. Automate. Lead.

 

We modernize your business using CRM, ERP, automation tools, and data dashboards for smarter decisions.

Why Choose Us

We Turn Strategy Into Action & Action Into Results

While others stop at advice, we stay with you through execution. At Wills Business, we don’t just deliver plans — we help implement them, track progress, and adapt along the way to ensure your business doesn’t just grow, it thrives.

Tailored, Not Template-Based

We don’t believe in one-size-fits-all strategies. Every business is unique — and so are our solutions, built around your goals, market, and growth stage.

Local Expertise with Regional Vision

Based in Egypt, we deeply understand the local business landscape while connecting you to opportunities across the MENA region and beyond.

Results You Can Measure

We focus on practical outcomes — not just presentations. From revenue growth to investor readiness, we track performance every step of the way.

End-to-End Business Support

Whether you're starting, scaling, or expanding globally, we offer integrated services that cover strategy, operations, marketing, and fundraising.

Proven Track Record Across Industries

From manufacturing to tech startups, we’ve helped over 100 businesses across 8+ industries succeed — and we bring that cross-sector insight to your team.

Access to a Network of Investors & Partners

Through our ecosystem of VCs, banks, and business alliances, we help you connect with the right people to fund, grow, or expand your business.

Dedicated Long-Term Partnership

We don’t disappear after delivery. We build relationships, offer continuous support, and adapt our approach as your business evolves.

Manufacturing & Industrial
We work with industrial businesses to reduce production costs, manage supply chain disruptions, streamline workflows, and increase output without compromising quality. Whether you're struggling with outdated systems, overstock, or regional expansion, our team provides strategy, automation, and export-readiness support that gets results.
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Healthcare & Medical Services
Healthcare providers often face limited budgets, rising operational costs, and regulatory complexities. We help you streamline patient flows, implement smart systems (like CRM/EMR), build sustainable financial models, and raise capital for growth. Our strategies are tailored for clinics, diagnostic labs, hospitals, and healthtech startups aiming to scale without compromising care quality.
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Agriculture & Agri-Tech
Farmers and agri-entrepreneurs often lack access to scalable funding, export pathways, or modern technology. We help modernize agri-businesses through digital integration, market access strategies, financial modeling, and international certifications. Whether you’re scaling a smart irrigation startup or exporting crops, we make growth sustainable.
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Renewable Energy
The clean energy sector is full of opportunity — but it’s capital-intensive, policy-sensitive, and technically complex. We support solar and hybrid developers with feasibility studies, investor outreach, government compliance, and strategic partnerships. We also guide companies through green funding channels and ESG reporting.
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Tech & SaaS Startups
Tech founders often face hurdles like unclear monetization, scattered teams, or investor rejection. We guide you through business model design, market validation, pitch development, and fundraising — while supporting hiring, KPIs, and go-to-market strategy. Whether you’re bootstrapped or venture-backed, we help you move fast without breaking.
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Retail & Consumer Goods
Retailers today face shrinking margins, changing consumer behavior, and rising online competition. We bring clarity to product positioning, retail operations, digital marketing, and customer experience. From pop-up shops to e-commerce empires, we help you increase retention, optimize logistics, and boost lifetime value.
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Education & Training
Schools and training centers often rely on outdated models and struggle with financial planning, tech adoption, and scaling. We help institutions modernize with learning management systems, digital tools, new revenue streams, and strategic partnerships. For edtech startups, we guide product-market fit, fundraising, and growth planning.
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Real Estate & Hospitality
We support hotel apartment projects, hospitality chains, and real estate developers with feasibility studies, go-to-market strategies, investor decks, and digital booking systems. Whether you're facing seasonality, cash flow gaps, or low occupancy, we help you attract investors, reach tenants, and increase returns.
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Trusted By

Insights

Real Stories.
Real Results.

Wills Business played a pivotal role in helping us secure the funding we needed to expand our furniture showrooms. Their strategic guidance, investor connections, and follow-through made all the difference. They weren’t just consultants — they became part of our journey.

Andrew Ashraf

GuzTurk

We had the vision and the product, but lacked the capital and investor access to scale. Wills Business stepped in with clear direction, prepared us for funding, and helped attract the right investors to fuel our growth. I highly recommend them to any business serious about scaling.

Ihab Mosad

Alfa Factory

Securing investment for our sugar beet project was a massive challenge until Wills Business stepped in. Their professionalism, financial modeling, and investor readiness process helped us unlock funding we didn’t think was possible. They turned our vision into a viable, investable business.

Ashraf Fahmy

Abna El Minya

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We offer a no-obligation consultation to assess your business potential.

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